For any company involved in design or print Christmas always starts that bit earlier so we can be ready when businesses turn their thoughts to the party season. However, Christmas 2020 is shaping up to be vastly different to any other year.
‘Content is King’ – I wonder if Bill Gates ever realised how much that phrase would be quoted when he first wrote it back in 1996? Even now over 20 years later the phrase is still much talked about and brings up a variety of articles when typed in a search engine (trust me I checked!) all stating the importance of content and why it is so vital in today’s business landscape.